Improving the Profitability of Email Marketing

Strategic marketing consulting for eCommerce businesses

About Ted

GetWham Consulting is a sole-proprietorship consultancy operated by Ted Wham.

GWC provides project-based consulting services for eCommerce businesses that wish to increase the profitability of their email marketing efforts.

25+ years

Has over 25 years’ experience in enterprise-scale email marketing.

$2+ billion

Has generated over
$2 billion in eCommerce sales using email marketing to existing customers.

Award winner

Honored by the Direct Marketing Association (DMA), Direct Marketing Association of Washington (DMAW), and the National Center for Database Marketing (NCDM).

Worldwide expertise

Has consulted with marketers in 39 countries on six continents.

Our role is to provide strategic advice to make you more successful.

Our attention is firmly fixed on our client’s bottom line with specific, actionable recommendations for improvements.

Typical engagements last from weeks to a few months: we “Get in then get out,” leaving you with prescriptive recommendations that drive profit.

Services

How we can help you and your business

Email Marketing Program Audit

A review of the current email marketing stream that a user would receive after interacting

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Website visitor recognition analysis

Analyze overall website traffic to determine the percentage eligible for search abandonment

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Email Marketing Strategy and Deployment

Strategic consulting and tactical implementation of retention email marketing programs. Example

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Program overview

Development of “as-is” email marketing program overview that details each program at a

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What we are not

We are not a permanent part of your staff. We do not code email messages and we do not run marketing campaigns. Instead, our role is to make you and your team stronger and better.

Our clients

We support clients across a range of industries, around the globe.

Review and enhancement of this college preparatory business’ website presence.

Review and enhancement of this college preparatory

Strategic and technical review of search portal Ask.com’s marketing database and marketing automation systems.

Strategic and technical review of search portal Ask.com’s marketing

Provided guidance and recommendations for this market-leading networking equipment manufacturer to overhaul their online Privacy Policy

Provided guidance and recommendations for this market-leading

Outside-in audit of email marketing programs of this eCommerce business.

Outside-in audit of email marketing programs of this

A broad range of marketing consulting services for this real estate valuation and sales platform. Services ranged from reconfiguring the customer registration system to designing the overall email communication strategy to existing customers.

A broad range of marketing consulting services for this real

Developed marketing and training materials to assist this SaaS marketing automation company more successfully sell to prospects in the travel and hospitality industry.

Developed marketing and training materials to assist this SaaS

Inside-out audit of email marketing programs for the low-cost carrier of Qantas Airways.

Inside-out audit of email marketing programs for the low-cost carrier of

Inside-out audit of email marketing programs for this aftermarket consumer warranty business.

Inside-out audit of email marketing programs for this aftermarket

Review and enhancement of this college preparatory business’ website presence.

Strategic and technical review of search portal Ask.com’s marketing database and marketing automation systems.

Strategic and technical review of search portal Ask.com’s marketing database

Provided guidance and recommendations for this market-leading networking equipment manufacturer to overhaul their online Privacy Policy.

Provided guidance and recommendations for this market-leading networking

Outside-in audit of email marketing programs of this eCommerce business.

A broad range of marketing consulting services for this real estate valuation and

Developed marketing and training materials to assist this SaaS marketing automation company more successfully sell to prospects in the travel and hospitality industry.

Developed marketing and training materials to assist this SaaS marketing

Inside-out audit of email marketing programs for the low-cost carrier of Qantas Airways.

Inside-out audit of email marketing programs for the low-cost carrier of Qantas

Inside-out audit of email marketing programs for this aftermarket consumer warranty business.

Inside-out audit of email marketing programs for this aftermarket consumer

Satisfaction Guarantee

As the President of GetWham Consulting I stand behind the quality and value of my deliverables.

Any client not satisfied with the quality of services provided may request fees charged in the most recent billing period be reduced or refunded. We will happily oblige and the engagement will be concluded.

As our client, your complete satisfaction is guaranteed.